Coaching | Armand Morin

Using Instagram to Market Your Coaching Business Effectively

Understanding Your Audience Identifying Your Ideal Client First things first—know who you’re talking to. When I started my coaching business, I spent a ton of time figuring out who my ideal clients were. Think about their age, interests, and challenges. What keeps them up at night? This helps you tailor your content directly to them.…

How to Build Long-Term Client Relationships in Your Coaching Business

1. Understand Your Clients Deeply Listen Actively and Empathetically One of the first things I learned in my coaching journey is that listening is an art. When clients share their aspirations, challenges, and fears with you, it’s crucial to lean in and truly hear what they’re saying. Active listening goes beyond just nodding along —…

Developing a Growth Mindset for Online Coaching Success

Embrace Challenges as Opportunities Understanding the Nature of Challenges When I first started my journey as an online coach, I viewed every challenge as a roadblock. But honestly, that’s not the best mindset to have. Embracing challenges means recognizing them for what they are: opportunities for growth. Each obstacle can teach you something valuable, whether…

How to Handle Client Disputes in Your Online Coaching Business

Understanding the Nature of Client Disputes Recognizing Common Reasons for Disputes From my experience, client disputes often stem from clear misunderstandings. Whether it’s expectations that weren’t aligned or miscommunications about services offered, it’s crucial to dissect these issues. Clients often come with high hopes, and when reality doesn’t meet those expectations, feelings can get hurt.…

The Impact of Digital Transformation on Coaching Businesses

Enhanced Accessibility and Reach Serving a Global Audience One of the coolest things I’ve witnessed through digital transformation is how coaching businesses can expand their reach to a global audience. Back in the day, clients were often limited to those within a certain geographical area. But now? The world is literally your oyster! With videoconferencing…

How to Build Confidence as an Online Coach

Understand Your Value and Skills Identifying Your Unique Strengths Let’s be real for a second: the first step to confidence is realizing what makes you, well, you! As an online coach, you’ve got a treasure trove of skills and experiences. Grab a piece of paper and jot them down. What are you particularly good at?…

The Power of Personal Branding in Your Online Coaching Business

Establishing Your Unique Identity Defining Your Core Values As someone who’s navigated the world of online coaching, I can tell you that the first step to a powerful personal brand is identifying what truly matters to you. Your core values shape your message, influence your decisions, and set the tone for your coaching practice. Take…

Essential Tools for Automating Your Coaching Business Workflow

Streamlined Scheduling Tools Eliminating the Back-and-Forth When I first started my coaching business, scheduling calls was a total headache. I can’t tell you how many emails and texts I exchanged just trying to figure out a good time to chat. That’s when I discovered scheduling tools like Calendly. It’s a lifesaver! By simply sharing a…

How to Create and Launch an Online Coaching Course

Finding Your Niche Understanding Your Audience When I first started my online coaching journey, I realized that nailing down my audience was crucial. It’s not just about who might be interested, but who genuinely needs my help. So, I had to ask myself: what problems was I uniquely positioned to solve? Doing thorough research really…

The Best Ways to Structure Your Coaching Sessions Online

Set Clear Objectives for Each Session Understand Your Client’s Needs As a coach, the first step in structuring any session is getting a crystal-clear understanding of what your client needs. It’s like having a roadmap; if you don’t know where you’re heading, you might end up lost somewhere in the weeds. I find that spending…