Arcs

Use narrative arcs that showcase obstacles and triumphs to captivate audience interest

Creating Relatable Characters Understanding Your Audience When I’m crafting a narrative, the first step is to get inside my audience’s heads. What are their struggles? What keeps them up at night? The more I can relate to my audience’s experiences, the more they’ll connect with my characters. I’ve found that including experiences that mirror my…

Optimize landing pages with eye-catching imagery and easy-to-follow story arcs

Choosing Eye-Catching Imagery Understand Your Audience’s Preferences When I first started diving into the world of landing pages, one of the biggest lessons I learned was the importance of knowing who you’re talking to. Not every flashy image will resonate with your audience. Think about their age, interests, and what grabs their attention. For example,…