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Why Niching Down Can Help Grow Your Coaching Business

1. Clarity in Your Message Define Your Target Audience The first step in niching down is figuring out exactly who you want to serve. Initially, I was tempted to attract everyone; after all, the more, the merrier, right? But I quickly learned that trying to cast my net too wide only diluted my message. By…

How to Build a Coaching Business You Can Run from Anywhere

Define Your Niche and Target Audience Understanding Your Unique Value Proposition When I first started my coaching business, I thought I needed to be everything to everyone. Big mistake! Figuring out what I was great at and who needed that service was game-changing. Spend some quiet time reflecting on what you truly enjoy helping others…