Digital

The Impact of Digital Transformation on Coaching Businesses

Enhanced Accessibility and Reach Serving a Global Audience One of the coolest things I’ve witnessed through digital transformation is how coaching businesses can expand their reach to a global audience. Back in the day, clients were often limited to those within a certain geographical area. But now? The world is literally your oyster! With videoconferencing…

Building a Sustainable Coaching Business in a Digital World

Understanding Your Target Audience Identifying Your Ideal Client One of the first things I learned when I started my coaching business was the importance of knowing who you’re talking to. When I started out, I tried to appeal to everyone, but that just didn’t work. So I took a step back and started thinking about…

Ways to Expand Your Coaching Business with Digital Courses

Identify Your Niche Understanding Your Target Audience When I first stepped into the online coaching realm, I quickly realized the importance of knowing who I was talking to. Identifying your niche is all about defining your audience. Think about their pain points, aspirations, and needs. What keeps them up at night? Trust me, when you…