Solution

Position your brand as a solution provider rather than a mere seller

Hey there! So, today I want to chat about something close to my heart: how to truly position your brand as a solution provider rather than just a seller. I’ve been around the block a few times, and I’ve seen that this approach isn’t just smart; it’s necessary. When you focus on solutions, you’re creating…

Reveal market insights and trends to position your product as a future-ready solution

Understanding Consumer Behavior The Changing Landscape When I think about product positioning, the first thing that comes to mind is how quickly consumer behavior can change. Social media has amplified voices, and customers have become more vocal about what they want. It’s not just about creating a solution anymore; it’s about staying ahead and understanding…